UA Miracle is always looking to expand our Corporate Partnerships and offer a variety of ways for organizations and companies to become involved. Each year, UA Miracle updates this Sponsorship Packet which outlines the different levels and benefits of sponsoring our organization and Children’s of Alabama. If you would like to receive a printable version of this packet or hear more information about how to get involved with UA Miracle please email our Vice President of Advancement.
Dance Marathon at The University of Alabama (UA Miracle) is highly committed to raising awareness and funds for our local Children’s Miracle Network Hospital: Children’s of Alabama. Miracle Network Dance Marathon is a nationwide movement that has raised over $350 million for the 170 Children’s Miracle Network hospitals since 1991, and it is continuously growing year after year. 100% of donations to UA Miracle go to Children’s of Alabama (COA) to fund charitable care, lifesaving medical equipment, child life services, research, and education at the hospital.
Over the past fifteen years, UA Miracle has seen immense growth from our campus and the Tuscaloosa community. With the help of our surrounding neighbors, we have been able to raise over $3 million since our inception for the patients treated and their families at Children’s of Alabama. This incredible growth over the years reflects our commitment to the children at COA. Our eSorts were even recognized at the 2026 Ignite: peer-to-peer leadership conference where our program was given the Excellence in Organization Management award and invited to present a session to our fellow Miracle Network Dance Marathon participants. Students at UA help to ensure no child battles childhood illness or injury alone. This year, we hope to once again dramatically increase our donations to COA because kids can’t wait.
Our success in fundraising is not possible without local and corporate partnerships. In addition to support or Children’s of Alabama, we strongly believe partnering with us will benefit your business. AS a sponsor of UA Miracle, your organization will receive yearlong engagement with our 2,500+ participants as well as other benefits outlined in our sponsorship packet. If your company is looking to connect with driven student leaders and a philanthropy that impacts the children in your community, our program is a great match for you. Your generosity will help provide miracles for the children of Alabama and greatly contribute to our yearlong fundraising success. UA Miracle thanks you for your consideration in supporting Children’s of Alabama, and we look forward to working with you.
Let’s Make Miracles!
Sophie Claire Dixon
Vice President of Advancement
Rich Smith
Co-Director of Community Partnerships
Anna Cate Badin
Co-Director of Community Partnerships
Leah McKay
Director of Grants
About UA Miracle
UA Miracle is the largest student-led philanthropic organization on campus, and none of what we do could be accomplished without our executive board members. Each member works to build a strong sector of students who come together to make lasting impacts on children’s health. By partnering with our advancement team, you are partnering with the entirety of the UA Miracle executive council to make an impact in the lives of the patients and families treated at Children’s of Alabama.
Celebrating 15 years of UA Miracle and $3 million raised!
2025-2026
We’ve had a record breaking year. And we’re ready to do it again.
Last year students and supporting organizations were able to break a UA Miracle fundraising record, raising over $394,000 for Children’s of Alabama. This accomplishment allowed UA Miracle to surpass a total of $3 million dollars raised for the hospital in the last 15 years. Through recruiting “miracle makers,” gaining corporate and local sponsorships, and having an engaged staff of student leaders, UA miracle consistently changes the lives of children in our state.
The total you see above is the final part of our 12 hour fundraising event, BAMAthon, which is held in February of each year. At BAMAthon, students and community members celebrate our year-long fundraising efforts with one final fundraising event. The University of Alabama’s campus comes together to stand for those who can’t because Kids Can’t Wait. We hope you will contribute to another record breaking year.
Your Children’s Miracle Network Hospital
Since 1911, Children’s of Alabama has provided specialized medical care for ill and injured children, offering inpatient, outpatient and primary care throughout central Alabama. Ranked among the best children’s hospitals in the nation by U.S. News & World Report, Children’s serves patients from every county in Alabama and nearly every state.
Children’s is a private, not-for-profit medical center that serves as the teaching hospital for the University of Alabama at Birmingham (UAB) pediatric medicine, surgery, psychiatry, research and residency programs.
Last year, Children’s had:
199daily visits in the Emergency Department
16,000+hospital admissions
991patients via Critical Care Transport
90%of AL’s childhood cancers and blood disorders treated
Where does your money go?
18% charitable care
15% life-saving equipment
12% medical research
55% education, patient services, and advancement services
Meet Margaret Anne
Margaret Anne was first diagnosed with Wilms tumor in 2017 and underwent a successful nephrectomy at Children’s. During a routine follow-up, doctors discovered a second tumor on her left kidney that required chemotherapy and surgery. She soon began treatment, started kindergarten, and named her tumor “Wilma.”
After chemotherapy, surgeons removed part of her left kidney. Margaret Anne is a happy, active kid who dreams of cheerleading for the University of Alabama and working as a healthcare professional to help others.
Why Us?
UA miracle is an organization dedicated to improving the lives of children and families treated at Children’s of Alabama. Being the largest student-led philanthropic organization on campus, we have a variety of opportunities to recruit students and fundraise money.
Through percentage days with local businesses, special events like miracle ball, partnering with local high schools, and different tabling days, the members of UA Miracle partner with the University of Alabama as well as the greater Tuscaloosa community to benefit the children of Alabama.
4high school Dance Marathons
350+internal members
With your sponsorship, we will be able to host more impactful events while highlighting the businesses who have helped us achieve our goals. We can grant you exposure to our campus and community while promoting products and services you provide.
@UAMiracle Socials
Instagram 5k+
Facebook 3k+
X (Twitter) 1.2k+
TikTok 200
Children’s of Alabama Socials
@ChildrensofAL @ChildrensMiracleNetwork
Sponsorship Opportunities
At UA Miracle, we view our sponsors as true partners. Your support directly fuels our mission to help more children, while our reach within the community provides high-visibility promotion for your business. We welcome all levels of support, including in-kind donations, and are happy to create a custom partnership package tailored to your specific goals and values.
All sponsorship benefits are cumulative, meaning that each sponsorship opportunity includes all benefits from the preceding tier. All donations are tax deductible.
All sponsorship tiers are flexible within reason. Some partner benefits are time sensitive and require lead-time to execute. UA Miracle reserves the right to approve or deny partner graphics, messages, and/or promotional items.
Yea Alabama!
$10,000
Special recognition as a top sponsor across all UA Miracle platforms
Custom partnership opportunities tailored to your business goals
Top donor trophy and check presentation
Exclusive engagement opportunities with students and leadership
Tide Pride
$7,500
30 second commercial at Bamathon
Special edition UA Miracle merch
Promotional item in gift bags at a special event
Recognition as a top sponsor across all UA Miracle platforms
Tide
$5,000
Miracle Ball Ticket Package
Recognition at mini Dance Marathons
Sponsor a themed Bamathon hour
Social media recognition
Crimson Plus
$2,500
Logo on homecoming float banner
Special sponsor shout out at Bamathon
Crimson
$1,000
Instagram grid post
UA Miracle swag bag
Signage at a UA Miracle special event
White
$500
Instagram story feature
Logo in semester newsletter
Miracle Maker
$300
Logo featured on tabling event banner
Speaking opportunity at General Body meeting
Best for small businesses
Additional Opportunities
Special Events Sponsor
$600
Ability to sponsor one of our events throughout the year
Entails putting logo on cups, any t-shirt, banner and wristband for the event
Miracle Matchers
Agree to match up to a certain dollar amount raised at a specified event
Event specific but can sign up to match once or multiple times
Information about funds raised will be provided to your company
Includes events such as Venmo Days, Cover Days, Push Days, etc.
UA Miracle Events
Miracle Ball
Cup Sales
Crawfish Boil
Miracle Kids Trick-of-Treat at Phi Mu
Christmas Movie Night
Flower Sales
Tabling Recruitment Days
How to Donate
There are several ways to support UA Miracle through your partnership.
Make a secure online donation by credit or debit card through our DonorDrive page.
Venmo
Donate via Venmo to @UA_Miracle. Please include your business or organization name in the payment description so we can properly recognize your gift.
Check
Donate by check. Please make checks payable to Children’s of Alabama and mail them to:
Center for Service and Leadership Attn: UA Miracle Team Box 870167 751 Campus Dr. W., Suite 100 Tuscaloosa, AL 35487
Thank you for supporting UA Miracle! After making a donation, please complete the form below to receive your Partnership Package benefits. Once your form has been submitted, our Vice President of Advancement will contact you with your partnership details and provide the appropriate tax-deductible documentation for your records. We are grateful for your generosity and your commitment to making a difference for the children and families served by Children’s of Alabama.
